bell-exclamationQuests & Challenges Builders

Quests & Challenges are built on top of the bonuz Engagement Protocol (DNFT). Every quest action β€” whether on-chain or off-chain β€” is validated, authenticated, and attested through the same protocol layer that powers all bonuz engagement assets. Quest completions, step verifications, and reward issuances are not assumed or self-reported. They are cryptographically verified and recorded on-chain.

Every DNFT type in the bonuz ecosystem (loyalty cards, vouchers, memberships, tickets, certificates, PoPs) answers a specific engagement need. Quests are what tie them all together. They are the gamification engine that turns isolated actions into multi-step journeys, reward chains, and campaign narratives.

A quest is a defined set of actions a user completes to earn a reward. Visit a location. Share a post. Scan a QR code. Refer a friend. Complete a course module. Attend an event. Buy a product. Watch a video. Each action is a step. Complete all steps, earn the reward. Simple for the user, powerful for the brand.

Quests are configured through the Brand Dashboard (app.bonuz.market) and can combine on-chain and off-chain actions, social media engagement, real-world verification, and digital interactions into a single campaign. They are the most flexible engagement tool in the bonuz ecosystem.

How Quests Work

A quest is a multi-step campaign with defined actions, verification methods, and rewards:

The brand defines the steps. Each step is a specific action the user must complete. Steps can be sequential (complete step 1 before step 2 unlocks) or parallel (complete any 3 of 5 in any order). The Brand Dashboard provides a visual builder for assembling quest flows.

Each step has a verification method. This is the critical part. Every action must be provably completed. Different actions use different verification methods (detailed below). No step is "trust me, I did it." Every completion is authenticated.

Progress is tracked. The user's quest progress is tracked and visible in the bonuz Lifestyle Wallet. A quest with 5 steps shows which are complete, which are pending, and what's needed next. Progress updates in real time as verifications come in.

Rewards trigger on completion. When all required steps are verified as complete, the reward is issued automatically through the Engagement Protocol. The reward can be any DNFT type: a voucher, a badge, a certificate, a loyalty upgrade, a ticket, points, or a collectible. Multiple rewards can be chained to a single quest.

On-Chain and Off-Chain Actions

Quests are not limited to blockchain-native actions. They can combine any mix of on-chain and off-chain activities:

On-chain actions. Hold a specific NFT, complete a swap, mint a DNFT, reach a loyalty tier, collect a PoP attestation, hold a minimum token balance. These are verified directly by reading on-chain state. No intermediary needed.

Off-chain real-world actions. Visit a location (PoV verification), attend an event (PoP verification via QR/NFC), purchase a product (staff QR scan), complete a physical challenge, try a menu item. These are verified through the same mechanisms used across all bonuz DNFT types: QR scans, NFC taps, geo-fencing, and staff confirmation.

Social media actions. Follow an account, like a post, share content, post with a specific hashtag, comment on a post, create a story or reel. These can be verified through social media API integrations where available, or through alternative verification methods (described below).

Digital actions. Watch a video, read an article, complete a survey, sign up for a newsletter, download an app, join a community channel. Verified through platform integrations, link tracking, or completion callbacks.

IoT-connected actions. For advanced implementations, quest steps can be verified through IoT devices: a sensor at a gym confirming a workout, a smart tap confirming a product interaction, a connected device confirming usage. The verification layer is extensible to any system that can send a confirmation signal.

Verification Methods

Every quest step must be verified. bonuz supports multiple verification methods depending on the action type:

Automatic on-chain verification. For blockchain-native actions, the Engagement Protocol reads on-chain state directly. Does the user hold the NFT? Is the loyalty card at the required tier? Was the PoP attestation minted? No human involvement needed.

QR/NFC scan verification. Staff or brand-placed hardware verifies physical actions. The same proven mechanics used across all bonuz DNFT types: authenticated scans, time-limited codes, rate-limited taps.

Social media verification (powered by bonuz ID). Because users link their social media accounts to their bonuz ID, the system already knows which accounts belong to which user. This is what makes social quest verification possible. Three methods work together:

  • API verification. Where platform APIs allow it, quest actions (follows, likes, reposts, comments) are verified programmatically. The user's linked social account is checked directly against the platform's API. Automatic and instant.

  • AI verification. For actions that APIs can't easily confirm (stories, specific content in posts, creative submissions), AI-based review can analyze submitted content to verify completion.

  • Manual verification by engager/team member. A brand's assigned engager or team member reviews the action directly β€” watching a story, checking a post, confirming a tag. The same engager/verifier system used across all quest types, logged and auditable.

The bonuz ID's linked social accounts are the foundation. Without verified account ownership, social quest actions would be unverifiable or gameable. With it, the system knows exactly which user's social account to check, regardless of the verification method used.

Engager/Verifier verification. For actions that can't be verified automatically, brands can assign engagers or verifiers: trusted individuals who have permission to confirm that a user completed a step. This works similarly to how Google Docs or Google Sheets handles permissions. The brand assigns verifier roles through the dashboard (like adding an editor or commenter), and the verifier can approve quest step completions for participants.

A verifier might confirm a quest step by reviewing a proof video or photo story submitted by the user, witnessing the action in person and scanning a confirmation, or reviewing submitted evidence through the dashboard. The verifier role is permissioned and auditable. The brand controls who can verify, and every verification is logged.

Proof submission. For certain quest types, users can submit proof of completion (a photo, a video, a screenshot, a story) that is reviewed by assigned verifiers or by the brand directly through the dashboard. This enables creative quest types that don't fit neatly into automated verification: "Create a recipe using our product and post it," "Film yourself at the summit," "Show your completed artwork."

Consensus-based verification. For community-driven quests, multiple verifiers can be required to agree before a step is marked as complete. This prevents any single verifier from gaming the system and adds a layer of community trust to the verification process.

IoT device verification. Connected devices send confirmation signals to the bonuz backend when a physical action is completed. A gym sensor confirms a workout. A smart shelf confirms a product pickup. A connected venue confirms presence. The verification layer is protocol-agnostic and can integrate with any system that produces a verifiable event.

Quest Types

The Brand Dashboard supports multiple quest structures:

Linear quest. Steps must be completed in order. Step 1 β†’ Step 2 β†’ Step 3 β†’ Reward. Common for onboarding flows, learning paths, and progressive challenges.

Parallel quest. Complete any X of Y steps in any order. "Complete 3 of these 5 actions to earn the reward." Gives users flexibility while ensuring meaningful engagement.

Timed quest. All steps must be completed within a defined window. "Finish all 4 steps this weekend." Creates urgency and drives concentrated engagement.

Recurring quest. Resets on a defined schedule (daily, weekly, monthly). "Complete the weekly challenge every week this month." Drives habitual engagement. Each cycle can award incremental rewards, with a bonus for completing all cycles.

Chain quest. Completing one quest unlocks the next. Quest 1 β†’ Quest 2 β†’ Quest 3 β†’ Final reward. Long-form engagement narratives that keep users coming back over weeks or months.

Collaborative quest. Multiple users contribute to a shared goal. "Together, the community needs to collect 1,000 PoPs at this event." Individual contributions count toward the collective target. When the community goal is reached, everyone who contributed earns the reward.

Quest Moderation & Safety

User protection and safety are bonuz's first concern. Every quest goes through a moderation process before it reaches users:

Admin approval required. All new quests must be approved by a bonuz admin before they go live. No quest is published without review. This applies to initial creation and to any subsequent changes. If a brand modifies a quest after approval, it goes back into the approval queue.

Content review. Quests are reviewed for harmful, dangerous, explicit, or borderline content. Quests that could put users at physical risk, encourage harmful behavior, involve inappropriate content, or exploit participants in any way are rejected. bonuz maintains clear guidelines for acceptable quest content.

Ongoing monitoring. Published quests are subject to ongoing monitoring. If a quest is reported by users or flagged by the system, it can be paused or removed pending review. Brands that repeatedly submit problematic quests may have their quest creation privileges restricted.

User reporting. Users can report quests they find harmful, misleading, or inappropriate directly through the bonuz Lifestyle Wallet. Reports are reviewed by the moderation team.

Verifier accountability. Verifiers are logged and auditable. If a verifier approves fraudulent completions, the brand and bonuz can identify and revoke their permissions. The verification chain is transparent.

bonuz takes this seriously because quests are the most open-ended engagement tool in the ecosystem. Unlike a voucher (which has fixed rules) or a ticket (which has a defined event), quests can involve any kind of action. That flexibility requires guardrails to protect users.

Creating Quests

Through the Brand Dashboard (app.bonuz.market):

Build the quest. Use the visual builder to define steps, set the order (linear, parallel, or mixed), and assign verification methods to each step.

Define each step. For each step: describe the action, choose the verification method (automatic, QR/NFC, social API, verifier-based, proof submission, IoT, or consensus), and set any conditions (time limits, location requirements, minimum thresholds).

Assign verifiers (if needed). For steps requiring human verification, assign engagers/verifiers from the brand's team. Set permissions (which steps they can verify, whether they can approve or only flag for review).

Set the reward. Choose what completing the quest earns: a DNFT (voucher, badge, certificate, membership, ticket, collectible), points, tokens, or a combination. Multiple rewards can be attached to a single quest. Intermediate rewards can be set for partial completion milestones.

Configure supply and timing. How many users can complete the quest? Is it unlimited or capped? When does it start and end? Is it recurring?

Submit for approval. The quest enters the moderation queue. Once approved, it goes live. Gas is sponsored on all quest-related state updates and reward issuance.

What Quests Unlock

Campaign narratives. Quests turn isolated brand interactions into stories. Instead of "here's a voucher," it's "visit 3 locations, try our new menu item, share your experience, and earn an exclusive reward." The journey is the engagement, not just the destination.

Cross-DNFT engagement. Quests are the connective tissue between every other DNFT type. A single quest can involve earning PoPs (attend events), progressing loyalty cards (make purchases), claiming vouchers (redeem offers), earning certificates (complete learning), and using tickets (access experiences). Quests make the entire DNFT ecosystem work as a unified engagement layer.

User acquisition. "Refer 3 friends and earn a reward" quests drive organic growth. Each step is verified (the referral actually signed up and completed an action), so the brand pays for real conversions, not gaming.

Community activation. Collaborative quests turn passive communities into active ones. "As a community, collect 500 event check-ins this month" creates shared purpose and visible collective progress.

Data collection. Every quest step a user completes is a verified data point. Brands learn which actions users complete most, where they drop off, which rewards drive the most engagement, and how quest participation correlates with long-term retention. Data that shapes future campaigns.

Real-World Examples

Restaurant discovery quest. A restaurant group creates a quest: visit 3 of their 8 locations (PoV verified), order the chef's special at one of them (staff QR scan), and post a photo on Instagram with a specific hashtag (social API or proof submission). Reward: a 25% off voucher DNFT valid at any location. The quest drives cross-location traffic, promotes a specific menu item, and generates social media content.

Brand onboarding quest. A new brand on bonuz creates a welcome quest for first-time users: download the bonuz Lifestyle Wallet (automatic), connect a social account (automatic), visit the brand's page (automatic), make a first purchase (staff QR scan). Reward: a welcome voucher and a "Early Adopter" badge. The quest guides new users through the ecosystem while rewarding them for engaging.

Fitness challenge. A gym creates a monthly challenge quest: attend 12 classes in 30 days (NFC tap at the studio each time). Users see their progress (8/12) in their wallet. Completers earn a "Challenge Champion" badge and a free personal training session voucher. The quest drives consistent attendance and creates visible community achievement.

Education learning path. A course platform creates a chain quest: Quest 1 is "Complete Intro to Blockchain" (certificate earned on completion). Quest 2 unlocks: "Complete Smart Contract Basics." Quest 3 unlocks: "Build a Final Project" (submitted and verified by an assigned reviewer). Final reward: a "Blockchain Developer" certificate and access to the advanced developer community. The entire learning path is gamified and each milestone is verifiable.

City-wide scavenger hunt. A city tourism board creates a collaborative quest during a festival: 20 NFC-tagged locations across the city. Each user collects PoVs by scanning locations. Individual reward: collect 10+ locations and earn a festival collectible DNFT. Collaborative goal: if 5,000 total scans are reached community-wide, every participant earns a bonus voucher for local businesses. The campaign drives foot traffic, creates shared community achievement, and benefits local commerce.

Product launch activation. A consumer brand launches a new product and creates a timed quest (available for 2 weeks): watch the launch video (tracked via platform integration), visit a participating store and scan the product display (NFC or QR), share an unboxing or review video (proof submission verified by brand verifiers). Reward: early access to the next product drop and an exclusive brand badge. The quest turns a product launch into a measurable engagement campaign with verified participation at every step.

AI Quest Assistant & Templates

Not every brand wants to build quests from scratch. Most don't need to.

Pre-built quest templates. The Brand Dashboard comes loaded with ready-made quest templates for the most common engagement actions: follow on social media, like a post, retweet/repost, sign up for a newsletter, write a review, refer a friend, visit a location, watch a video, complete a purchase, join a community channel. These are one-click deployments. Select the template, customize the reward, launch. The most common quests shouldn't require any design work.

AI quest assistant. For brands that want something more tailored, the dashboard includes an AI assistant. Describe your event, your campaign goal, or what you're trying to achieve in plain language β€” "I'm running a 3-day food festival with 12 vendor booths and I want to drive foot traffic to all of them" β€” and the assistant suggests quest structures, recommends step sequences, proposes verification methods, and generates a complete quest draft that the brand can review, edit, and launch.

The AI assistant can also recommend quests based on the brand's existing campaigns, suggest reward tiers based on quest complexity, and help brands who are new to gamified engagement get started without needing to understand every option in the builder. It's the fastest path from "I have an idea" to a live quest.

V2: Advanced Quest Builder (2026)

The current Brand Dashboard quest builder handles the majority of engagement campaigns. But some brands need more. Multi-stage quests with conditional branching. Steps that unlock based on external data. Rules that change based on user behavior or time of day. Complex reward distributions across tiers and segments.

bonuz is building a V2 Advanced Quest Builder β€” a visual workflow engine inspired by tools like n8n, where brands can design sophisticated quest logic through a node-based interface. Drag and drop quest steps, connect them with conditional logic, set granular rules for verification, timing, branching, and reward distribution. Build multi-path quests where different user actions lead to different outcomes. Define complex triggers: "if user completed Quest A AND holds a Gold membership AND visited location X within the last 7 days, unlock this step."

The V2 builder is designed for power users: enterprise brands, event agencies, marketing teams running city-wide campaigns, education platforms with complex certification paths, and any partner that needs quest logic beyond simple linear or parallel flows.

The current quest builder remains available for standard campaigns. The V2 Advanced Quest Builder layers on top for brands that need the additional sophistication. Expected availability: 2026.

Why Quests Matter

Individual DNFT types (loyalty cards, vouchers, tickets, certificates, PoPs) are powerful on their own. But quests are what turn them into campaigns, journeys, and narratives. Without quests, a brand has a collection of tools. With quests, a brand has a programmable engagement engine that can drive any behavior it can verify, reward any action it values, and build multi-step relationships with users that go far beyond a single transaction.

Quests are the gamification layer that makes the bonuz ecosystem more than a wallet and a dashboard. They make it a platform for building real engagement between brands and people.

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